4 Ways to Detect Invalid Activity in Google AdSense

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4 Ways to Detect Invalid Activity in Google AdSense
Monitoring your website's performance shouldn't be a chore but a necessity. After all, how else will you know how to serve your audience better - and acquire new ones - if you don't know how they get to you, what they do on your site and who they are? Google Analytics is a tool that does all that, but despite its sophistication, your account can be suspended for invalid activity. This is the one thing that you have to avoid because the process of reinstating your account may take a while. That said, how can you detect invalid activity ? Before answering the question, here are some terms that you need to familiarize yourself with as they will appear throughout the rest of this post: DEFINITIONS Clicks : number of times a user has clicked on your advertisements CPC : cost per click; what you get whenever a user clicks on your ads Pageviews : refers to the action the user takes of viewing a page with an ad displayed CTR : click through rate; calculated as (clicks / pageviews) x 100 and…